Be where your customers are looking for you.
a. Search engine optimization: Being positioned in the major search engines is the single most critical element in driving high opportunity prospects to your website. Consider the following:
• 60%+ of all visitors arrive at a website as the result of a search
• 90%+ of the "found" sites are listed in top 20 search returns
We’ll optimize your website so that it comes up at or near the top of search returns for keywords that people actually use to search for products or services you provide.
b. Search engine marketing: We work with you to select a set of keywords and research additional keywords across your target audience to test for effectiveness in meeting your marketing goals. And as search trends change and your products evolve, EMA continuously recommends adjustments to your PPC strategy to keep you ahead of your competition.
c. Directory listing: We will submit your web site address to all the major directories and will verify that your website has actually been listed.
d. Link popularity: It is the number of links to your site from other websites, it is an excellent way to get more traffic and better search engine rankings. EMA helps you link with relevant non-competitive websites.